and Knowlton and Burson Marsteller are perhaps the two largest and
most influential public relations firms in the world. The services
each offers range from public relations to political lobbying, grassroots
organising and gathering intelligence on environmental activists.
For work such as this they make hundreds of millions of dollars
have been involved in protecting some of the worst industries of
our times, downplaying the health effects of smoking on behalf of
the Tobacco Institute, keeping public concern at a minimum after
the Three Mile Island nuclear accident, and helping to clean up
ExxonĠs image after the Exxon Valdez oil spill.
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